The Kids & Family division of WarnerMedia Latin America signed an agreement with Mundo Bita, the Brazilian children’s entertainment brand of the production company Mr. Plot, to distribute content in Latin America through its streaming platforms and produce an original series for the entire region .
The channel that became very popular among young children in Brazil has more than 8 million subscribers on YouTube and is a success in song sales and merchandising. As the alliance’s debut, on November 29, HBO Max will launch an exclusive musical show for its users on the occasion of the tenth anniversary of Mundo Bita. Also, on the platforms of the WarnerMedia children’s label they will integrate all the video clips from their discography.
“This achievement is part of our commitment to bring high-quality Brazilian content to our audience. We believe that Mundo Bita will further strengthen our portfolio, bringing all the brilliance of its music and animations to families”, Jessica Bishop, director of acquisitions for WarnerMedia Kids & Family Latin America, announced.