ViacomCBS Networks International announced the end of the purchase process for Chilevisión, the most watched channel in Chile in 2021, previously owned by WarnerMedia. The agreement also includes the acquisition of the complete content catalogue as well as its total production capacity.
Compared to 2020, the leading open TV signal increased 8.3 points in home ratings, representing a growth of 11%, the highest in the Chilean market in the last year. With the purchase, ViacomCBS continues to expand its presence in streaming and linear TV in the region, in which it will apply a strategy of offering free, paid and premium channels.
“Our investment in Chilevisión strategically expands ViacomCBS’ global ecosystem, strengthening our position as a leading producer of Spanish speaking content“, explained Raffaele Annecchino, President and CEO of ViacomCBS Networks International. “Our diversified ecosystem, spanning all platforms and prices, is what continues to differentiate ViacomCBS in the streaming landscape as we add subscribers through our platforms and connect audiences with more original premium content“, he added.