Telemundo creates new studios to meet streaming demands of Latin audiences

NBCUniversal Telemundo Enterprises has announced this last Wednesday, May 5th, that it has created ‘Telemundo Streaming Studios’, the first Hispanic media studio focused on satisfying and serving Latin streaming audiences in the US and other parts of the world.

The new production unit launches with more than 35 titles in development and production stages, including the comedy-drama ‘Armas de Mujer’ (for Peacock, NBCUniversal’s new SVOD OTT) and seasons 4 and 5 of the Argentine series ‘El Marginal’, for Netflix; as well as the remake of the also Argentine ‘Historia de un clan’; the next seasons of ‘El Recluso’; a new version of ‘El Diario de un Gigolo’ and the action series ‘El Immortal’.

Located at Telemundo’s headquarters in Miami, Telemundo Streaming Studios will be part of the general operation of Telemundo Global Studios, led by Marcos Santana, president of the unit, who will continue to supervise all original productions, both for Telemundo and also for other platforms, including international co-productions. ‘We are delighted to open a new state-of-the-art studio, designed to produce premium content with world-class producers and Hispanic talent in the US, Mexico, Colombia, Spain and Argentina. As pioneers in fiction content  production in Spanish for Hispanics in the US, we have a wide range of experience to invest in producing the best fiction content for the growing number of Latins who consume their favorite programs on streaming platforms’, the executive reported, to later added that, with the new studios, Telemundo ‘will be the reference source for streaming Latin content in the US and the world’. 

In August 2019, NBCUniversal Telemundo Enterprises announced the acquisition of 100% of the Argentine production company Underground, which continues to operate in the country under the leadership of Sebastian Ortega. In addition, at the end of March this year, and after launching Peacock in the US, NBCUniversal reported that it is evaluating the international launch of a new SVOD OTT,  in order to continue its expansion process outside the US. According to the information reported by the specialized website Business Insider, Jeff Shell, the company’s CEO, has held conversations about the new streaming platform, which would be branded as ‘Universal’.