Tag Archives: Xandr

Opportunities for AVOD in Latin America to open Nextv Ad Latin America’s day 2

The panel that will open  Nextv Ad Latin Americas day 2 is called Opportunities for AVOD in Latin America, and will be developed on Thursday, May 27th between 9:00 AM and 9:50 AM (GMT-5 CDMX / COL). Registration for this one and the rest of the event panels can be done here.  Some of the [...]

Opportunities for AVOD in Latin America to open Nextv Ad Latin America’s day 2

Another of the new events that Dataxis is officially launching during 2021 is Nextv Ad Latin America, whose first virtual edition will take place at the end of this month. The panel that will open  the conferences day 2 is called Opportunities for AVOD in Latin America, and will be developed on Thursday, May 27th [...]

Opportunities for AVOD in Latin America to open Nextv Ad Latin America’s day 2

Another of the new events that Dataxis is officially launching during 2021 is Nextv Ad Latin America, whose first virtual edition will take place at the end of this month. The panel that will open  the conferences day 2 is called Opportunities for AVOD in Latin America, and will be developed on Thursday, May 27th [...]

TV Azteca adopts Xandr’s monetization platform

Xandr, AT&T’s advanced advertising company,  has announced that its strategic partner TV Azteca, has adopted the sales platform Xandr Monetize, as the Supply Side platform (SSP) for the programmatic management of Tubi’s advertising in Mexico. TV Azteca is responsible for the on-demand marketing of video advertising (AVOD) of Tubi’s inventory in that country. We are [...]

Pluto TV adopts Xandr SSP to monetize CTV inventory in Latin America

Xandr, AT&Ts advanced advertising company, has announced that Pluto TV, new ViacomCBSs AVOD OTT, recently launched in Latin America, has made its connected TV (CTV) inventory available to Xandr buyers in the region through the companys strategic selling platform, Xandr Monetize. According to what Xandr has officially reported, Pluto TV is using the Xandr SSP [...]