Tag Archives: TV Azteca

Grupo Salinas launches Azteca Estudios to boost resources for original productions in Mexico

Mexican group Grupo Salinas has officially announced last Tuesday, February 16th, the birth of a new business unit, which it called Azteca Estudios. The studios were opened in 2012, and provide comprehensive production services for the audiovisual industry, with the aim of serving activities involving filming, TV, advertising, entertainment or live events productions. The new [...]

TV Azteca launches Audience Insights platform with Vault AI in Mexico

As reported by various specialized websites last December 18th, TV Azteca (Grupo Salinas) has recently announced the launch of Real Unscripted, an audience information prediction platform, as part of a strategic partnership with Vault Analytics (Vault AI). The platform is based on artificial intelligence and will be used by TV Azteca to evaluate the answer [...]

TV Azteca’s original content now available on Huawei Video

TV Azteca has announced this last Monday, December 14th, that it has made several of its original content available on Huawei Video, a platform that the Chinese technology giant has recently launched in Chile, Colombia and Mexico and allows to rent series and movies for a period of up to 48 hours, and other features. [...]

TV Azteca adopts Xandr’s monetization platform

Xandr, AT&T’s advanced advertising company,  has announced that its strategic partner TV Azteca, has adopted the sales platform Xandr Monetize, as the Supply Side platform (SSP) for the programmatic management of Tubi’s advertising in Mexico. TV Azteca is responsible for the on-demand marketing of video advertising (AVOD) of Tubi’s inventory in that country. We are [...]

New strategies for FTA broadcasters going OTT open the first Nextv Series Mexico virtual edition

Dataxis is helding the first Nextv Series Mexico virtual edition, a leading conference that is taking place this Tuesday, December 1st and Wednesday, December 2nd. The first panel of the event was called Free-to-air broadcasters going OTT: new strategies, in which issues related to SVOD, Freemium and AVOD alternatives were discussed; together with catch up [...]

TV Azteca launches new virtual experience

Together with  the virtual marketing agency Latte Marketing, TV Azteca will launch a platform where members of the entertainment industry can access its channels, content, events and  different business units. The virtual experience will also allow access to exclusive conferences, premieres and other content that TV Azteca will share with clients. It will also be [...]

TV Azteca launches new documentary on former Mexican football player Jorge Campos

TV Azteca announced it is premiering Inmortal, a new docu series that focuses on the life and history of former Mexican football player Jorge Campos. The content will be broadcast from this Wednesday, August 5th in an eight-episode weekly format, and can only be accessed through the TV Azteca Deportes website or through the app, [...]

Mexico takes schools to TV with Televisa, TV Azteca, Grupo Imagen and Grupo Multimedios

With the aim of offering distance education to Mexican students during the Coronavirus pandemic, the Mexican Government announced an agreement with Televisa, TV Azteca, Grupo Imagen and Grupo Multimedios to broadcast classes to more than 30 million classmates. Mexico will resume classes remotely from next August 24th. We are convinced that, despite adversity, it is [...]

TV Azteca deeps its partnership with Deezer and launches a new TV program

After announcing an agreement with Deezer to promote its expansion throughout Mexico, TV Azteca launched Deezer Live, the first FTA TV program produced by a streaming platform in the country. The program officially premiered last Sunday, July 26th on the Azteca Uno screen, and features different content related to the music of Mexico and the [...]

Movistar Peru adds TV Azteca channels again from July on

TV Azteca announced the return of its Mundo, es mio and Corazón, la vida que sueñas channels to Movistar Peru. The channels are already available as part of the basic package that the company offers, from last July 1st. We are very proud and excited to return to Movistar Peru after a few years of [...]