Tag Archives: NBC

Peacock strikes content licensing agreement with ViacomCBS

Days before its launch, scheduled for next July 15th, Peacock, NBCUniversal’s new SVOD OTT, announced an agreement to license Paramount movies, and series from the ViacomCBS catalog. Up to now, the company has not confirmed the platforms launch date for Latin America. Hit series, including Ray Donovan, The Affair, Charmed, Undercover Boss, The Game, Everybody [...]

Fox Sports directs its sale in Mexico

As reported by the Mexican website Mediotiempo, Fox Sports would already have a buyer in Mexico. The channels sale  in the country is one of the requirements imposed on The Walt Disney Company by the Telecommunications Federal Institute (IFT) to approve Disney-Fox merger, which took place in March last year.  According to information given by [...]

New TV addressable advertising standard to be deployed in 2020

Disney, Turner, NBC, CBS and Discovery, together with Smart TVs company Vizio, formed the  Open Addressable Ready Project (OAR), a partnership for the development and deployment of a new standard for addressable advertising on Smart TVs. Full deployment is planned for the beginning of 2020. We all recognize the most important goal of this initiative [...]