Tag Archives: Hulu

Disney+ stops free trial period offering before launching in Latin America

Disney+, Disneys new SVOD OTT officially launched last November in the US, has changed its marketing strategy and stopped offering the free seven-day promotional trial period, as reported by the specialized website Variety. We continue to test and evaluate different marketing, offers and promotions to grow Disney+, reported a representative for the company in a [...]

WarnerMedia bolsters HBO Max launch with seven new distribution partners

Few days before launching its new SVOD OTT, HBO Max, WarnerMedia announced seven new distribution partners for the platform, including Altice USA, Cox Communications, Microsoft Corp, National Cable Television Cooperative (NCTC), Samsung, Sony Interactive Entertainment and Verizon. Communications. The OTT will be officially launched this May 27th in the US. Up to now, the official [...]

Disney+ reports 54.5 million subscribers shortly after launching in Latin America

In its latest quarterly earnings release, Disney informed that Disney+, its new SVOD OTT launched in the US in November, now records 54.5 million subscribers. The platform is currently also available in the Netherlands, Australia, New Zealand, the UK, Ireland, France, Germany, Italy, Spain, Austria, Switzerland and India, and, recently, Disney confirmed that its launch [...]

Disney aims to launch Hulu internationally in 2021

Bob Iger, CEO at The Walt Disney Company, reported that the company is working on a plan to launch Hulu internationally, as announced two years ago. Iger expressed himself about Hulu at the last analyst conference recently held, where he gave about the Disney+ expansion  process and said the plan is to repeat it with [...]

Disney+ to be available as a Hulu add on

During his opening remarks to the Television Critics Association, Hulus SVP of Originals, Craig Erwich, said that the OTT Disney+, whose launch date is scheduled for November in the US, will soon be included as an add on in the platform, together with others as HBO and CBS All Access, already available.  Essentially, what that [...]

AT&T Latin America decreases revenues and loses subscribers in Q1 2019

As reported by AT&T in its Q1 2019 results report, the company recorded operating revenues valued at USD 1,067 million in Vrio, the companys subsidiary that concentrates DirecTV’s operations in Latin America. The figure represents a 21.2% decrease in revenues compared to the first quarter of 2018, when they went up to USD 1,354 million. [...]