Disney+, Disney’s new SVOD OTT officially launched last November in the US, has changed its marketing strategy and stopped offering the free seven-day promotional trial period, as reported by the specialized website Variety. ‘We continue to test and evaluate different marketing, offers and promotions to grow Disney+’, reported a representative for the company in a [...]
Few days before launching its new SVOD OTT, HBO Max, WarnerMedia announced seven new distribution partners for the platform, including Altice USA, Cox Communications, Microsoft Corp, National Cable Television Cooperative (NCTC), Samsung, Sony Interactive Entertainment and Verizon. Communications. The OTT will be officially launched this May 27th in the US. Up to now, the official [...]
In its latest quarterly earnings release, Disney informed that Disney+, its new SVOD OTT launched in the US in November, now records 54.5 million subscribers. The platform is currently also available in the Netherlands, Australia, New Zealand, the UK, Ireland, France, Germany, Italy, Spain, Austria, Switzerland and India, and, recently, Disney confirmed that its launch [...]
Bob Iger, CEO at The Walt Disney Company, reported that the company is working on a plan to launch Hulu internationally, as announced two years ago. Iger expressed himself about Hulu at the last analyst conference recently held, where he gave about the Disney+ expansion process and said the plan is to repeat it with [...]
After its official launch in the US, Canada and Holland on November 12th, Disney confirmed the arrival of Disney+ at Puerto Rico. The monthly subscription is valued at USD 6.99, or USD 69.9 per year. Puerto Rican customers will also be able to hire a package with Disney+, ESPN + and Hulu contents for USD [...]
Disney announced it plans to offer a bundle of its three OTT platforms Disney+, Hulu and ESPN+ for a USD 12.99 monthly subscription. The new package will go on sale next November 12th, date in which Disney+ is scheduled to be launched in the US, according to what CEO Bob Iger announced on the media [...]
During his opening remarks to the Television Critics Association, Hulu’s SVP of Originals, Craig Erwich, said that the OTT Disney+, whose launch date is scheduled for November in the US, will soon be included as an add on in the platform, together with others as HBO and CBS All Access, already available. Essentially, what that [...]
The Walt Disney Company announced yesterday an agreement with Comcast to get full control of the Hulu streaming platform. At present, Disney owns a 67% of the OTT, while Comcast has the remaining 33%. According to the announcement, Comcast will give Disney the total control over Hulu, but will continue to participate for at least [...]
Days after AT&T sold its 10% stake in Hulu, Comcast is negotiating with Disney to sell the 30% part it owns in the OTT, CNBC reported. Currently Disney owns Hulu by 60% and, if the purchase is completed, would become owner of 90% of the platform – that is, add the 30% that today belongs [...]
As reported by AT&T in its Q1 2019 results report, the company recorded operating revenues valued at USD 1,067 million in Vrio, the company’s subsidiary that concentrates DirecTV’s operations in Latin America. The figure represents a 21.2% decrease in revenues compared to the first quarter of 2018, when they went up to USD 1,354 million. [...]
