In an interview with the local website ‘Efecto Cocuyo’, Maria Elisa Alvarez, Marketing Director at the Venezuelan DTH Simple TV (which previously operated as DirecTV in the country) reported that the operator plans to strengthen its content catalog with new premium options, including channels such as HBO, ESPN and Star, a brand that, as of [...]
After AT&T confirmed last May its decision to cancel DirecTV’s operations in Venezuela, finally, the DTH, acquired last August by the Scale Capital firm, will change its name and will be renamed as ‘Simple TV’. Those who were DirecTV subscribers have reported that the Simple TV menu was already displayed on their STBs. The new [...]
The Scale Capital firm announced this last August 14th an agreement to acquire DirecTV Venezuela (AT&T). The news was confirmed by Scale Capital through a press release. In addition, Scale Capital reported that the agreement ‘allows immediate service to more than 2 million families who were subscribers of DirecTV Venezuela’. On its quarterly results report [...]
