Tag Archives: A&E

A+E Latin America launches tool to measure advertising audiences on its channels

A+E Latin America launched Total Audience Plus, a tool that makes it possible to measure the impact and total audience of advertising campaigns on the brand’s four channels (A&E, History, Lifetime and History 2). “TA + is the first media tool on the market that extrapolates, standardizes, homogenizes and deduplicates the audiences of the various [...]

A+E Networks Latin America launches its programming for 2020

During its traditional upfront held this week in Mexico, Eddy Ruiz, President and General Manager at A+E Networks Latin America, highlighted the growth of all the companys brands in audience (A&E, History, History 2 and Lifetime) during 2019, and said that it is an important growth in a so much fragmented market, and that has [...]

A+E Networks updates its on demand platforms in Latin America

Cesar Sabroso, Marketing, Affiliates and Corporate Communications VP at A+E Networks Latin America, said the company is renewing its platforms to improve its customers experience in the on demand and A + E Play content consumption. In addition, he advanced programming news of the four brands of the company and gave details of original production [...]

HBO is now available in Belize

The Belize Cable TV Operators Association (BCTVOA) and the HBO Latin America Group ran an agreement that ables the islands pay TV operators to legally provide the channel’s catalog there for a two-year-period. Under this agreement, Belizean cable companies can now expand their catalog offer and provide authorized access to HBO, A&E, Lifetime, The History [...]