Developed in partnership with Infosys and available for iOS and Android devices, ATP Tour app delivers official live scores, stats, news and video and personalised feed featuring fans favourite players and tournaments.
Additionally, through customised notifications, fans will be alerted when their players begin or complete a march and immediately when fresh news and video content about their favourite players has been published.
‘It is the fifth year of our relationship with the ATP, and we are very excited to continue this digital transformation journey with them. This new app is built with best-in class principles of digital and design and has been created with fans front and centre. It ties in with our overall commitment to the sport, combining our passion for tennis and technology to reimagine the sport for players and fans alike’, said Pravin Rao, COO at Infosys.
Highlights of the new OTT include official point-by-point live scoring of all ATP Tour and ATP Challenger Tour tournaments; A personalised news feed providing immediate access to the latest content on favourite players and tournaments; detailed players bio, data and matches statistics; daily schedules, draws and results from all ATP Tour and Challenger Tour tournaments, and others.
Chris Kermode, ATP Executive Chairman & President, has also expressed himself on the new OTT: ‘We are delighted to announce the launch of the new ATP Tour OTT. It will enable tennis fans worldwide to follow the Tour and their favourite players more closely than ever before as we continue to leverage technology to increase engagement with the Tour’s growing fan base’.