HBO Max to be launched in Europe and Latin America in mid-2021

After announcing last week that, from 2021, all Warner Bros films will be released at the same time in movie theaters and on HBO Max, WarnerMedia (AT&T) has finally confirmed that its new SVOD OTT, officially launched last May in the US, is expected to be available in Europe and Latin America in mid-2021. Also, in early July, WarnerMedia confirmed that Latin America is one of the first territories planned to start the international expansion of the new platform.

According to several specialized websites, Andy Forssell, EVP & GM, WarnerMedia Direct-to-Consumer, stated this Thursday during the virtual edition of Web Summit that ‘by the end of the year, both of those regions will be very active’,, and also reported that HBO Max will replace HBO branded streaming services in Central & East Europe and the Nordic Countries. This way, the arrival of the new SVOD OTT to Latin America already has an official confirmed date.

Since it was launched in the US, HBO Max has been the platform that brings together all HBO content, added to the complete catalog of WarnerMedia brands, which includes Warner Bros, New Line, DC Entertainment, CNN, TNT, TBS, truTV , The CW, Turner Classic Movies, Cartoon Network, Adult Swim, Crunchyroll, Rooster Teeth and Looney Tunes.

As reported, HBO Max will also be the exclusive home of Friends, as well as The Fresh Prince, Pretty Little Liars, and the Batwoman and Katy Keen series. The new OTT is also born with new original productions, among which are ‘Love Life’, ‘Dune: The Sisterhood’, ‘Tokyo Vice’, ‘The Flight Attendant’ and ‘Gremlins’. This year, HBO Latin America’s original productions were also announced as part of the HBO Max catalog in the US.