Google launches YouTube Go to reduce data usage

Google announced the launch of a new app called YouTube Go, designed to operate more effectively in areas where there is low or no connectivity. Initially will be available in India, but later it will launch in other countries.


The new app will allow users to save the videos for offline viewing and share them via Bluetooth to avoid data consumption. In addition, the service will display a preview of the video and will let users choose the resolution when saving or streaming the content.


“We’ll gradually roll out YouTube Go to more and more people over the next few months”, said Johanna Wright, Vice President of Product Management, in a blog post.


YouTube Go is part of several initiatives the company is taking to prevent connectivity becomes a barrier to watching YouTube. In 2014, the company launched YouTube Offline, which allow users to download videos to watch them offline “without suffering from buffering”. A few months ago, YouTube rolled out Smart Offline, a feature that allows users to schedule videos to be saved offline later at off-peak times, when there is more bandwidth so data is faster and cheaper.