Globo from Brazil announces multiplatform coverage of the Olympics


Brazilian broadcaster Globo is ready to deliver “the most comprehensive sports coverage in its entire history”.  During the next Olympic Games in Rio, Globo will broadcast a total of 160 hours of sports content. The channel will also offer a second exclusive channel, 24 hours dedicated to broadcasting the event, through its VOD platform, Globo Play, and the online portal


The channel’s broadcasting will count on the first 4K Mobile Unit with IP interconnectivity in the world for coverage of the volleyball matches, at Maracanãzinho, informed the company through a press release. As it was previously announced, the channel will make – together with the Japanese state media company NHK – the first live public transmission of video in Ultra High Definition (UHD) 8K.


Globo’s second channel on Globo Play, called ‘Play nos Jogos’, will be free of charge and with open access to users throughout Brazil. It will offer complementary content to that aired on broadcast TV.


In turn, SporTV, Grupo Globo’s pay TV sports channel, will broadcast 100% of the live competitions in 56 signals on TV and on the internet. It will have over 4,000 hours of broadcasts, with the participation of 35 narrators and 110 prominent commentators. In the TV Everywhere platform SporTV Play, viewers will find several special programs while the app SporTV Rio 2016 will offer access to the channel’s programming schedule, the medals chart and videos of live and on demand broadcasts.


Outside Brazil, Globo’s international channels will air the new and exclusive TV show, named “Play Rio”, which might include excerpts of the competitions.