Since last weekend, ESPN and Fox Sports (with the exception of Mexico) have been broadcasting live sports programs and events throughout the region through a technical and production model with all the involved staff working from their homes.
‘Since last Saturday, all versions of the original ESPN productions ‘SportsCenter’ and ‘ESPN FC’, as well as the broadcast of sporting events such as the Bundesliga, golf and NASCAR, have reached the Latin American audience thanks to the coordinated work of reporters, commentators , producers and technicians who worked from their homes. At the same time, digital editorial teams that also operate remotely, generate multiple content to share minute by minute on social networks, the ESPN App and the ESPN and Fox Sports websites, reporting users of the latest news and most outstanding moments’, reported Disney officially.
‘The quarantine period caused by the COVID-19 pandemic imposed the need to rethink the live production and broadcasting model. It led us to sharpen the ingenuity and synchronize the human and technological potential of the different work teams of our company. Thus, with the primary aim of protecting all employees health, The Walt Disney Company sought efficient solutions, developing new technical and production systems that allow greater versatility and quality of our content’, explained Guillermo Tabanera, Head of Media Networks , DTCI Latin America.
To develop the broadcasts in a different environment, the company’s technical teams investigated variables and technical applications that allowed the work of all team members to be brought together in the cloud. In turn, all the teams involved received specific training on the new technology to be used, while they had in advance all the necessary equipment to be able to broadcast remotely. Lastly, multiple trial recordings were previously made to correct details, identify problems and guarantee the quality of image production, both on TV and on digital platforms.