Tec Company Elsys is promoting in Brazil their new STB Full HD that allows the tuning of band C TV channels and enjoying interactive content. It’s called Totalmax and, for ad campaign, choose local singer Michel Teló.
With this new STB, the customer would watch every digital channels, in high and simple definition. According to Elsys, nowadays there are 15 HD signals in Brazil, among Globo HD, Band HD, Record HD, Record News HD, Rede TV HD, Rede Vida HD, TV Aparecida HD, Futura HD and Canção Nova HD.
On the other hand, connected to Internet, the user would get OTT online content services, either free or paid ones. Even Elsys offers non subscription services like Elsys Play and Elsys Kids. Its interesting to mention that the box allows remote actualization, so the new apps that Elsys could launch would be add to it. As a promotion, with the purchase of the box there will be an offer of two free months of OTT Globoplay subscription –There was time until November 14 th -.