Dataxis will held this Tuesday, June 30th at 1:00 PM ART (11 AM MX) a new virtual panel, entitled ‘The ‘new normality’ drives PVOD and TVOD for movies’. Executives taking part of the panel are Carlos Sanchez, VP Distribution & Co-Productions Americas at Legendary Entertainment; Gustavo Castro, Content Manager at Movistar Argentina; and Marco Garcia de la Cruz, Managing Director at Cinepolis Klic. Registration to the panel is free and can be done by clicking here.
The movie industry has been hit hard by the theatres closing due to COVID 19. Studios are pushing Premium VOD (PVOD) overcoming the resistance of exhibitors. Social distancing opens up an opportunity for the premiere of movies on OTT and Pay TV VOD platforms.
During the event, executives will discuss on how was T-VOD consumption during the first months of the pandemic, as well as how long it will take for PVOD to develop in Latin America; the impact on movie theaters closing in the transactional consumption of movies in VOD, and other topics.
Nextv Series Latin America Virtual Panel is organized by Dataxis, global company focused in detailed market research, high quality events and powerful specialized media for the telecommunications and TV markets in more than 200 countries around the world. It is headquartered in Europe, Latin America and Africa.