Cartoonito from WarnerMedia debuts in Latin America

WarnerMedia finally launched Cartoonito, the new preschool version of Cartoon Network, which from today, Wednesday, December 1, will remain as a replacement for the old Boomerang signal, for all pay TV audiences in Latin America.

 According to the company, the new space of the brand will be specialized in content for viewers between 2 and 6 years old, and will use a multiplatform strategy. In addition to being available 24 hours a day in its place on the grid, it also has its own YouTube channel, as well as a website and social media presence, and is even already part of the OTT HBO Max catalogue.

Cartoonito will reflect a wide palette of diverse preschool content in which boys, girls and their families will feel reflected, with fun stories that connect with them, adorable characters, and a social emotional learning component based on a new educational philosophy of its own, especially designed for the brand”, Pablo Zuccarino, Senior Vice President and General Manager of WarnerMedia Kids & Family Latin America, announced during the launch of the channel.