Atresmedia has announced this last Thursday, November 5th, a partnership agreement with the Claro Video platform (America Móvil), so that its subscribers are able to access Atresplayer, Atresmedia’s SVOD OTT, in Argentina, Brazil, Chile, Colombia, Costa Rica, Ecuador, El Salvador, Guatemala, Honduras, Mexico, Panama, Paraguay, Peru, the Dominican Republic and Uruguay.
The SVOD OTT catalog is made up of original productions, documentaries, series, films, entertainment programs and linear channels from Atresmedia Internacional. As reported from Atresmedia, Claro Video clients will be able to access the Atresplayer catalog and enjoy a seven-day free trial period, to later start paying a MX $ 57 (around USD 3) monthly subscription, VAT included. The value may be paid with a Telmex / Telnor receipt; through the Telcel invoice, or via credit card. The SVOD OTT includes content on demand and three linear channels (Antena 3; Atreseries and ¡HOLA! TV). The company has reported that Atrescine will soon be added, too.
Some of the most relevant titles that make up Atresplayer’s content offer are novels such as ‘Amar es para siempre’ and entertainment programs such as ‘El Hormiguero 3.0’, ‘La Voz España’, and others. In addition, Atresplayer also brings together exclusive and original premieres such as ‘Luimelia’, ‘Benidorm’, ‘El Nudo’, ‘Campamento Albanta’, and documentaries such as ‘Pongamos que hablo de …’, an original Atresmedia format, which focuses on in the history of great Spanish artists, such as Joaquin Sabina, Pedro Almodovar, Julio Iglesias, Penelope Cruz, and others. In addition, in the coming weeks premieres such as the series ‘Fisica o Quimica: El reencuentro’ and the new comedy ‘By Ana Milan’ are scheduled.
‘This partnership agreement with Claro Video is our way of giving an answer to new consumption habits, of adapting ourselves to the user to be available at the time and place they want. And we do it hand in hand with one of the operators that has best understood market trends and the great time that content made in Spain is experiencing and, specifically, that created under the Atresmedia brand’, reported Mar Martínez-Raposo, Director at Atresmedia Internacional.
From Claro Video they have also expressed themselves on the initiative, through Alberto Islas, its General Manager. ‘We are very proud that Atresplayer joins the Claro Video offer, since it is a very solid and differentiated initiative for Spanish content. In addition, we are sure that it will have a very good acceptance from our users, since we know the tastes they have for series, movies and programs in this country’, said the executive.