Atresmedia International announced the launch of its channels Atreseries and Hola! TV in the digital service of Cablevision, which also includes HD. “The Argentine market was paralyzed, but now it is back on track”, said to NexTV News Latam Mar Martínez Raposo, General Manager of the Spanish company, during Jornadas Internacionales 2016 in Buenos Aires.
Antena 3 Internacional has been present in Cablevisión for a decade, and now, with the arrival of Atreseries and Hola! TV, the three signals of Atresmedia portfolio are available in the main MSO of the country.
Antena 3 is the most veteran channel of the portfolio with 20 years of presence in Latin America. All the three channels are also available in DirecTV, second largest operator of Argentina.
With this new agreement, the company reinforces the distribution in Argentina, “one of the most important markets in the region”, said Martínez Raposo.