TiVo and Netflix announced they signed licensing agreements that allow both companies to deliver “a better entertainment experience to consumers”.
A product agreement calls for TiVo to continue integrating Netflix into TiVo STBs available to consumers through a select, but growing number of pay TV providers and retail stores. TiVo said in a statement that customers will benefit from the integrated offering, which includes unified search across the content catalog and a Netflix button on remote controls.
A separate intellectual property agreement provides Netflix a license to the TiVo patent portfolios and a license to the Intellectual Ventures patent portfolio for over-the-top offerings.
“Our agreements with Netflix represent a major milestone for TiVo as we expand our offerings for the fast-growing OTT space, and further demonstrates our commitment to delivering innovative technologies to new and emerging markets,” said Tom Carson, CEO, TiVo.