Televisa, Univision unify content production

Grupo Televisa and Univision announced a strengthened and expanded relationship between the two companies that will see them unify their content development and production efforts. As part of this initiative, Isaac Lee will assume the role of Chief Content Officer of both Televisa and Univision, effective immediately.

Both companies will benefit from a single, integrated focus on the Hispanic audience in the United States and the domestic Mexican audience, as well as from potential cost synergies from aligned content initiatives.

The new structure will enhance Televisa’s and Univision’s ability to serve a combined audience of approximately 175 million viewers in the United States and Mexico, said the Mexican media giant in a statement. This announcement also reflects “both companies’ continued commitment to serve the growing U.S. Latino community”.

These changes will not affect the News and all other operations of both companies, which will remain independent. Likewise, the current terms and conditions of the existing programming license agreement between Televisa and Univision will remain unchanged.

Lee will leave his current post as Chief News, Entertainment & Digital Officer for Univision and Chief Executive Officer for Fusion. In addition, Televisa announced that José Bastón Patiño will assume the role of President of Televisa International, reporting directly to Emilio Azcárraga Jean, President of Televisa. Bastón will be responsible for the expansion of the network beyond Mexico and the United States, and will remain a member of the board of directors of Televisa.

Earlier this month, the Federal Communications Commission (FCC) had authorized Televisa to increase its stake in Univision.