Telefónica to launch Movistar Play in Mexico

María Ángeles Callejo, Deputy Director Digital Services B2C at Telefónica México, said the company is preparing to launch Movistar Play OTT service in the country, which will arrive in 2019.
The announcement was made during NexTV Series Mexico & Central America, the leading conference organized by Dataxis. According to the executive, the company is currently testing the service and they expect the launch in early 2019.
Callejo said it will have content “focused on the region, with many high quality series of the Telefónica group. We are looking for a platform that allows customers to discover the best content and pay for them,” said the executive, as reported by Milenio.
With this initiative, Telefónica will add video to its portfolio in Mexico, a country where it only offers mobile services. Recently, a report from El Economista said the group was in talks to sell its business units in Mexico and Central America.