Telefónica selects NPAW to monitor IPTV and OTT networks

Telefónica has selected NPAW, a specialist in video business intelligence and predictive analytics, to develop a tailored solution to monitor Telefónica’s IPTV network in Latin America, which will complement NPAW’s existing Youbora analytics technology for OTTs.
With this project, NPAW ensures Telefónica full coverage of its users across devices and networks to support their expansion strategy, the company explained in a press release.
Youbora will collect data such as plays, errors, package loss, device activity and device certification from IPTVs and transform it into actionable insights. This technology enables Telefónica to apply topological dimensions to pinpoint whether given problems are occurring on set-top boxes or on their network.
Telefónica’s TV strategy in Latin America focuses on IPTV and OTT. NPAW and Telefónica embarked on this joint project in Brazil in 2017 and will expand it to other countries in the region in 2018.
“Trying to monitor TV service through unmanaged and managed networks is what kept us up at night. After building the infrastructure to collect data from IPTVs and set-top box management we move a step forward,” said Javier Izquierdo, Global Director of Video Operations at Telefónica. “Now we can not only identify issues, their root causes but also Customer Service and Technical Teams are proactive using real-time insights to manage TV service.”