Nat Geo Kids continues to increase its distribution in Latin America. The channel has recently launched in Brazil through pay TV operators Claro, NET, Oi and Sky. This way, just three months after its launch in Latin America, it already has a pan-regional reach that exceeds 32 million households.
Nat Geo Kids is the multiplatform destination for children aged 4 to 7 and marks the return of FOX to the children’s segment. In the past, the group owned FOX Kids, the pay TV channel that the company sold to Disney Group in 2001 (now is Disney XD).
“The launch of Nat Geo Kids is an opportunity to offer our subscribers in the region exclusive content with National Geographic quality; and for a highly competitive, demanding and relevant demographic sector such as children,” said in a statement Carlos Martinez, president of FOX Networks Group Latin America.
The channel’s programming combines “science, nature and fun”. Some of the new exclusive shows are “The Adventures of Blinky Bill”, “Ready Jet Go!”, “Chuck’s Choice”, “The Secret Laboratory of Thomas Edison” and “Splash & Bubbles”.