The development of online programming offers is another trend that marks the future of traditional TV. Premium Video On Demand (VOD) platform Hulu (Disney-Fox-Comcast) would launch a new independent Pay OTT in the United States, local newspaper The Washington Post reported.
In order to compete with SlingTV, the alternative service of traditional TV channels via the internet of DTH operator Dish, multimedia companies Disney and Fox have already agreed to develop the product to be released in early 2017.
They would also be negotiating with other programmers to add content. There is speculation that there already would be links with ABC, ESPN, Disney, Fox, Fox News, FX and the Fox Sports channel package. It would have a monthly cost of USD 40, a cloud DVR service and access to VOD.
However, Comcast, third partner in the joint-venture that manages Hulu, would not have confirmed its participation. The company recently announced that it intends to launch IPTV service Stream for customers of its optic fiber network through Ruku set-top boxes (STB) and Samsung Smart TVs in the US.