American sports programmer ESPN (Walt Disney Corp.) has announced through a press release that it will make the full season of the Premier League available exclusively and live on WatchESPN in Brazil.
The television transmission of matches on ESPN, ESPN Brasil and ESPN+, combined with the streaming on WatchESPN, means that all 380 games of the 2016-2017 season will be available for the first time in Brazil.
This way, the company will deliver “the most complete coverage of an international championship in that country’s media history”.
ESPN is the exclusive Pay TV rights holder to the Premier League in Brazil for all media including television, streaming, on demand and other exclusive content.
The company said that Premier League ratings grew by 31% on ESPN’s television networks last season as compared to 2014-2015. In addition, according to data provided by Kantar Ibope Media, reach grew as more than 5.9 million viewers tuned in to the matches on ESPN’s three channels last season, an increase of 7% compared to the previous season.