Sony Pictures Television Networks Latin America (SPTN Latin America) announced the launch of its authenticated SVOD service Crackle on Cooperativa de Telecomunicaciones Santa Cruz (Cotas). Customers of the Bolivian operator can subscribe Crackle for a USD 3.9 monthly fee.
“In one year, over 50 operators in Latin America have added Crackle to their service offer,” said José Rivera Font, VP and GM of SPT Digital Networks Latin America. This is the first partnership of Crackle with an operator in Bolivia.
Crackle was originally launched as a free OTT VOD service but modified its business plan at the end of 2016 and started to offer a monthly subscription service in partnership with pay TV and/or Internet operators.