US cable operator, Comcast, will offer access to Netflix for subscribers with its next-generation X1 set-top box (STB). The service will be available to consumers later this year.
“Comcast and Netflix have reached an agreement to incorporate Netflix into X1, providing seamless access to the great content offered by both companies. We have much work to do before the service will be available to consumers later this year. We’ll provide more details at that time,” said the companies in a statement first reported by technology blog Recode.
As of the end of Q116, 35% of Comcast’s video customers were using the company’s X1 platform, informed the company.
The deal comes amid the conflict between the cable industry and the Federal Communications Commission (FCC) and the White House over a proposed plan to force cable operators to separate their service from proprietary STBs.
In the past years, Netflix has closed deals with US smaller operators such as Suddenlink Communications, Atlantic Broadband and Grande Communications.