Atresmedia Internacional announced that ¡Hola! TV, the exclusive news channel on celebrities, royalty and fashion, is already available to Cablevisión Digital clients on channel 409. The channel is also part of multi-screen platform Cablevisión Flow and the operator’s On Demand service.
The addition of the channel comes after the Spanish company signed a distribution deal with the Argentine largest operator during Jornadas 2016, held last September in Argentina. In December 2016, Cablevisión added Atreseries. Meanwhile, Antena 3 Internacional has been involved in the programming of Cablevisión for a decade.
“Being part of Cablevisión’s lineup with the three channels in our international portfolio makes us stronger in the region, and allows us to close a year of huge successes”, said Mar Martínez Raposo, Director of Atresmedia Internacional.
In turn, Ignacio Sanz de Acedo, CEO & General Manager of ¡Hola! TV, said that “this agreement allows Argentine television viewers to enjoy the latest in fashion, lifestyle, royalty and glamor; it is a golden ending to a spectacular year, especially in the distribution area.”