Atreseries Internacional (Atresmedia) will premiere on October 17 “Lalola”, an adaptation of the Argentine series with the same name. The Spanish version was produced by Zebra Producciones and it has 160 episodes.
The original series had great success in Argentina, where it obtained nine Martin Fierro awards, the most prominent awards for Argentine radio and television. The series folows the story of Lalo Padilla (played in Spain by Benito Sagredo), a young executive who becomes Lola (Marina Gatell) after a spell of her last lover. Lalola has already been broadcasted in Spain by Antena 3.
Atreseries is one of the three international channels of Spanish media group Atresmedia Internacional, along with Antena 3 and Hola! TV. During this year, the channel has expanded its presence in Latin America through agreements with Dish and Totalplay in Mexico, and with Cablevision Argentina.