Altice Dominicana selects Grey Juice Lab for new VOD service

Grey Juice Lab, global provider of premium content and VOD services, announced that it has signed an agreement with Altice Dominicana for the launch of its new Video On Demand service as part of its 4-Play strategy in Dominican Republic.
The launch will take place in Q2 2018 and will allow Altice Dominicana to offer content via its new OTT platform available on multiple devices. The solution will include movies and TV series’ from Hollywood’s major studios as well as independent content providers. Customers will have access to an “all you can eat” subscription service and also to the latest blockbuster movies right after their window in theaters. The SVOD option will also have a category dedicated to kids with content aimed at preschoolers up to teens.
In addition to the acquisition and aggregation of content, the agreement includes preparation and delivery, catalog administration, programming, and marketing support, the company said in a press release.
“Developing this new service has been hard and intense. Grey Juice Lab has been on our side throughout the entire process. We have found in Grey Juice Lab a true partner that will provide not only a great mix of content but operational support on the launching and on daily basis,” commented Manuel Mueses, Content Director at Altice Dominicana.